Subodh Gupta, Online Marketing Consultant




SEO Training Course

SEO Training Course in London

This one-day training course on search engine optimisation (SEO) covers strategies, tools and techniques needed to improve your natural search engine rankings.

Date: Sunday 31st October, 2009
Time: 9:30am -4.30pm
Venue: Hammersmith (2 min walk from Hammersmith tube station) London
Number of places: 10 ( Course is FULLY BOOKED for 31st Oct if interested please apply for next course on 14th Nov)
Cost: £125 per person, including cost of certification
Prior Knowledge: Reasonable understanding of computers

How to reserve: Contact at 07966275913

Benefits:

  • You can build a SEO strategy for your site that increase the number of quality visitors to your website.
  • To improve online conversions and ROI
  • Understand the key attributes of SEO such as website structure, search term research, and link equity.
  • Improve your website ranking in all the major search engines.

 

Who should attend:

  • Graduates who want to take SEO as their career
  • Anyone involved in online marketing
  • Sales and marketing manager
  • Advertising and web design practitioners

 

Cost of Investment:

The cost of a one day SEO training course is £100 per person.


Certificate: At the end of the course participants will also be awarded the SEO training, certificate of attendance.

 


SEO Course Outline

(a) Understanding SEO (This section includes)                                                                                                                                                                            

  • How search engines work
  • How search engines rank sites
  • Key characteristics of Google

 

(b) 7 steps for Search Engine Optimisation (This section includes)                                                                                                                                            

  • How to decide keywords
  • How to evaluate your competition
  • Selecting keywords and phrases
  • Adding titles and meta tags
  • How to write optimised copy
  • How to develop optimised coding
  • How to create a search engine friendly site structure
  • Link Building
  • How link popularity works
  • How to evaluate competitor sites
  • How to get sites to link to yours
  • What to avoid

(c) Recording and Measurement

  • Monitoring your rankings

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About SEO Trainer Subodh Gupta:


Subodh Gupta is an SEO consultant and worked on prestigious websites such as Virgin, Gumtree, USwitch, etc. in the UK. Subodh Gupta is also the author of the book “Search Engine Optimisation Simplified” available at Amazon, Barnes and Nobles and Water stones, Borders, etc.

Prior to this, he worked as a guest professor to various MBA Schools and he has a Masters in Consultancy Management. More about Subodh Gupta at

http://www.subodhgupta.co.uk/pages/About-Us.html