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SEO Training Course
SEO Training Course in London
This one-day training
course on search engine optimisation (SEO) covers strategies, tools and
techniques needed to improve your natural search engine rankings.
Date:
Sunday
31st October, 2009
Time: 9:30am -4.30pm
Venue: Hammersmith (2 min walk from Hammersmith tube station) London
Number of places: 10 ( Course is FULLY BOOKED for 31st Oct if interested please apply for next course on 14th Nov)
Cost: £125 per person, including cost of certification
Prior Knowledge: Reasonable understanding of computers
How to reserve: Contact at 07966275913
Benefits:
- You can build
a SEO strategy for your site that increase the number of quality visitors to
your website.
- To improve
online conversions and ROI
- Understand
the key attributes of SEO such as website structure, search term research, and
link equity.
- Improve
your website ranking in all the major search engines.
Who
should attend:
- Graduates who
want to take SEO as their career
- Anyone
involved in online marketing
- Sales and
marketing manager
- Advertising
and web design practitioners
Cost
of Investment:
The cost of a one day SEO training course is
£100 per person.
Certificate: At the end of the course participants will also be awarded the
SEO training, certificate of attendance.
SEO Course
Outline
(a) Understanding SEO (This section includes)
- How search engines work
- How search engines rank
sites
- Key characteristics of
Google
(b) 7 steps for Search Engine Optimisation (This section includes)
- How to decide keywords
- How to evaluate your
competition
- Selecting keywords and
phrases
- Adding titles and meta tags
- How to write optimised copy
- How to develop optimised
coding
- How to create a search
engine friendly site structure
- Link Building
- How link popularity works
- How to evaluate competitor
sites
- How to get sites to link to
yours
- What to avoid
(c) Recording and Measurement
- Monitoring your rankings
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About SEO Trainer Subodh Gupta:
Subodh Gupta is an SEO consultant and worked on
prestigious websites such as Virgin, Gumtree, USwitch, etc. in the UK. Subodh
Gupta is also the author of the book “Search Engine Optimisation Simplified”
available at Amazon, Barnes and Nobles and Water stones, Borders, etc.
Prior to this, he worked as a guest professor to various MBA Schools and he has
a Masters in Consultancy Management. More about Subodh Gupta at
http://www.subodhgupta.co.uk/